Potential management is the process of tracking all potential leads for sales across the pipeline and convert them into business revenue.
The right potential management tool can help you effectively win potentials by helping you connect with the right people, and by bringing all the necessary information together in a single place.
Every business generates leads. However, leads don't bring in revenue, deals do. You generate leads, nurture them, and convert them when they show an interest in purchasing your products or service.
The crucial stage between identifying a lead and closing or losing a deal is your "opportunity". You get to introduce your product and get your prospect to make a purchase. Your sales team likely puts a substantial amount of effort in interacting with the right people, involving stakeholders, making presentations, and showcasing demos to help them make that purchasing decision.
- Smart Lead Capture
- Lead/Potential Management Made Simple
- Customer Insights & Potential Tracking
- Service & Offering Management
- Subscription-Based Access
- Sub-User (Team Member) Access
- Secure & Cloud-Based